The Scale-Up ChallengeMove from prototype success to disciplined execution
Presto began supporting Avsalt in October 2020. The Swedish clean-water and sanitation start-up had successfully completed its prototype phase, received two rounds of seed funding and was entering the scale-up stage of its life cycle.
That transition brought a familiar start-up challenge: a growing number of deliverables and projects already committed to stakeholders, combined with the unexpected work that appears as an organisation grows.
What Avsalt NeededGive strategy a structure the whole leadership team could work from
CEO Svein Erik Sogn was looking for a solution that could support strategy deployment, performance governance and daily discipline across both planned and unplanned work.
The requirement went beyond task tracking. Avsalt needed to frame roles and responsibilities, catalogue its processes, assign accountability and connect outstanding activities to its mid-term and long-term growth strategy.
The ApproachCombine start-up mentoring with a governed management system
Presto partnered with Avsalt's C-suite as a start-up mentor while using PRESTO Digital Enterprise as the management backbone. Together, the teams structured the functional organisation, clarified responsibilities, catalogued business processes and mapped projects and tasks against strategic priorities.
This allowed Avsalt's leadership team to articulate long-term strategy in investor and client presentations while also creating a daily discipline for managing tasks and making tactical decisions based on urgency.